This workshop is designed for individuals who are new to the marketing field or looking to expand their knowledge. The event will cover fundamental concepts of content and digital marketing, including developing a content strategy, creating engaging content, social media marketing, email marketing, search engine optimization (SEO), and analytics. The event will also include interactive sessions, case studies, and practical tips and tricks for beginners to implement in their marketing efforts. The goal is to provide attendees with a solid foundation of knowledge to build upon as they further their careers in marketing.