DevFolks, are you ready to gain a deep understanding of the product design and development process? Join us for an enriching workshop led by Syahriza Ilmi Hakim Situmorang, a seasoned industry expert and the Co-Founder and CTO of Flash Campus. In this session, we'll guide you through the intricacies of product development, from the initial stages of idea generalization to the finalization of a market-ready product.

The workshop commences with an exploration of the idea generalization phase. You'll learn techniques to generate and refine ideas, identify market opportunities, and align them with your business goals. Through interactive activities and real-life examples, you'll discover effective strategies to transform abstract ideas into tangible concepts.

Once you have a set of potential ideas, the next step is screening. We'll dive into the evaluation process, where you'll learn how to assess the feasibility, market demand, and alignment with your organization's vision and objectives. By honing your screening skills, you'll be able to select the most promising ideas to move forward in the product development journey.

Concept development is a crucial stage in turning ideas into tangible products. We'll guide you through this process, exploring techniques to refine and expand your concepts, create prototypes, and gather feedback from stakeholders and potential users. Learn how to iterate and refine your concepts based on user insights, ensuring that your product meets their needs and expectations.

The creation of Product Requirement Documents (PRDs) plays a vital role in guiding the development team and ensuring a shared understanding of the product vision. We'll provide you with practical knowledge on how to create effective PRDs, including defining product features, specifying requirements, and outlining user stories. By mastering this skill, you'll be able to effectively communicate your product vision to the development team and stakeholders.

The workshop concludes with product finalization, where you'll gain insights into the crucial steps of product testing, quality assurance, and preparing for market launch. Discover best practices for ensuring product readiness and optimizing the user experience before introducing your product to the market.

Join us in this workshop and gain a comprehensive understanding of the product design and development process. Elevate your skills in idea generation, concept development, and creating effective PRDs. Whether you're an aspiring product manager or a seasoned professional, this workshop will equip you with the knowledge and tools to bring your product ideas to life effectively. Don't miss this opportunity to enhance your product development capabilities and drive product success.